LeoVegas teams up with Caesars Entertainment for US debut

Published on 20th May 2021 by kirk

As the online gambling industry continues to expand, proven operators with a history of reliability and trustworthiness are more important than ever. New virtual casino players need reputable providers with whom to play. That is especially true in newer markets such as the United States, which has only recently begun to legalise online gambling in earnest. LeoVegas will soon be able to fill that role in New Jersey! The Swedish operator is set to launch an online casino specifically for players in the state.  

LeoVegas offers players proven excellence 

Launched in 2012, LeoVegas has always sought to provide mobile gamers with the best experience possible. They recognised mobile gaming as the future of online gambling much more quickly than some of its competitors. The company has had almost a decade to refine its mobile casino offering as a result and has since become known as the “King of Mobile”. It is only fitting that such a venerable mobile operator should pair with an established US brand for its expansion. That is exactly what Caesars Entertainment provides. 

Caesars Entertainment has roots that go back nearly 100 years. The story begins in 1937 when one of its founders opened his first club. Since then, gaming and hospitality leaders came together to create a global, luxury destination brand with an emphasis on casino gaming. Today, Caesars Entertainment features one-of-a-kind destinations and impeccable service.  

While the partnership is still subject to certification from New Jersey’s Division of Gaming, LeoVegas is optimistic about the future. Gustaf Hagman, the company’s CEO, believes that the partnership will offer American online casino players several benefits as the market continues to mature:  

“We are proud to finally be able to share our plans to establish ourselves in the USA. We think the time and partner are right to launch ‘The King of Casino’ in the USA.” 

He continues with the belief that the American industry offers “immense growth potential”. Together with Caesars Entertainment, LeoVegas is poised to make its play at market domination in the country. Hagman continues:  

“Establishing ourselves with our proprietary platform is a strategic decision, and we know from other markets that having full control over our technology is a key competitive advantage.” 

We look forward to watching the partnership come to fruition in 2022!